Archive for December, 2009
The Timeless Look of the Future
In fashion, predicting the future is the name of the game; hence the phrase fashion-forward. You must give the customer what they need today while anticipating what they’ll want tomorrow.
This year, futuristic fashion made an appearance on runways, and in magazines, around the world. You won’t see models toting ray-guns or wearing Martian-esque jumpsuits—however; science and technology have made amazing advances and what is possible may still seem like science-fiction. Garments woven with optical fibers that light-up a brand’s logo, fabric with UVA-protection—laser-cut designs, as seen on the Marchesa dress Rhianna wore to the American Music Awards, are stunning examples of how ingenuity is impacting our clothing.
Never fear; you needn’t wear computerized t-shirts to incorporate the 2010 look into your wardrobe!
Take the timeless cuts that flatter you, anything architectural with clean lines, and be creative with materials. Looks can range from androgynous to hyper-masculine or feminine, so you have a wide range of possibilities. Experiment with volume and silhouette, cutouts (easiest to wear at your neckline or shoulders), and a-symmetry. Accessorize with anything inspired by geometric shapes.
If you are a minimalist, try a look inspired by Calvin Klein’s collection (black, grey monotone with red as a splash of color). Be monochromatic down to the nail polish you put on and for fun try metallic eye shadow and a boldly colored scarf, belt or bag—remember, UGG makes more than shoes; the Classic Messenger would warm up an otherwise neutral outfit. Lo Pro Drawstring will work for this look, or Bailey Button Metallic and Classic Short Metallic if you need a little more spark for an outfit.
If you prefer a lot of spark and color, check out the pastel and jewel tones in Viktor & Rolf’s show. I loved Indian designer Manish Arora’s brilliant collection; no color was left unturned! These more extreme looks seem to be what is inspiring celebrities—Rhianna and Lady Gaga are prime examples. (Anyone else think the video for Bad Romance appeared to be a futuristic take on the Bride of Frankenstein?) For this look, the only thing to remember is that prints should have a precise, crisp quality. I would recommend Classic Tall Sunflower or Classic Cardy Picante to brighten up any look. Mayfaire has the rainbow zip (Payton for kids) to give a little edge without distracting from the rest of an ensemble.
Above all, remember this: fashion and the future are two places of endless possibilities. Express yourself!